Persian rugs, which take years to create but wear for centuries are considered the finest in traditional area rugs.

Persian Rugs are traditionally known for their tremendous variety in design, color, size, and weave. Each Persian rug is generally named after the village, town or district where they are woven. Every rug's pattern, palette, and weave are uniquely linked with the indigenous culture, and weaving techniques specific to an identifiable geographic area or nomadic tribe.

The quality of the Persian Rugs is so superior to other types of oriental rugs, that it is the one coveted by collectors.

Traditional hand knotted Persian rugs tend to be of a much better quality, due to the large number of knots and they offer a more intricate pattern. Hand knotted rugs will outlast the machine made rugs by about 50 years.

Although more expensive initially to purchase, a hand knotted oriental rug will maintain is beauty and value much longer than a machine made rug.